Visual Communication Design
University of HaifaBachelor of Design (B.Des)
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Admission requirements
You can be admitted through one of these tracks:
By bagrut, no psychometric exam
Admission without a psychometric exam based on a bagrut certificate
- English level placement: Pre-Basic level or higher based on the Amirnet exam or the English section of the psychometric exam
- Hebrew level placement: a grade of 90 or higher on the Yaelnet exam or the Hebrew placement test at the University of Haifa (admission on a conditional basis in the first year of studies until a grade of 120 is achieved), or successful completion of an academic Hebrew course as part of the university mechina
- Full bagrut certificate
- Screening tests consisting of 2 stages: 19.8.26 admissions interview and portfolio presentation 26.8.26 practical exam on ZOOM
- *Applicants who meet the criteria will be invited to an interview by the department
Through a preparatory program
Admission through the University of Haifa mechina programs — direct admission to a degree(our wording)
- English level placement: Pre-Basic level or higher based on the Amirnet exam or the English section of the psychometric exam
- Hebrew level placement: a grade of 90 or higher on the Yaelnet exam or the Hebrew placement test at the University of Haifa (admission on a conditional basis in the first year of studies until a grade of 120 is achieved), or successful completion of an academic Hebrew course as part of the university mechina
- Screening tests consisting of 2 stages: 19.8.26 admissions interview and portfolio presentation 26.8.26 practical exam on ZOOM
- *Applicants who meet the criteria will be invited to an interview by the department
For adults and those who have studied before1
Admission for applicants who hold a degree from a recognized academic institution
- Bachelor's degree from a recognized academic institution
- Screening tests consisting of 2 stages: 19.8.26 admissions interview and portfolio presentation 26.8.26 practical exam on ZOOM
- *Applicants who meet the criteria will be invited to an interview by the department
These are minimum requirements: meeting them does not by itself guarantee admission.
The requirements are in the institution's words. Names and labels marked "our wording" are our own, written from the same page.
The Hebrew terms
psychometric examפסיכומטריbagrut certificateתעודת בגרותbagrutבגרותlevel placementסיווג רמהPre-Basic levelטרום בסיסיBasic levelבסיסיAmirnet examאמירנטYaelnet examיעל"נטplacement testמבחן סיווג רמהmechinaמכינה
Check your chances — the institution's calculator
- Source:The institution's siteadmissions.haifa.ac.ilchecked 2 Oct 2026
What you study
Here, you’ll experience and see the world from a new perspective; you’ll discover that you can develop creative ideas and think critically. You’ll deepen your knowledge by creating projects that bring together your talent and advanced technologies.
Visual communication (formerly graphic design) involves visual design and communicating messages through different media across a wide range of practices: print, the internet, branding and advertising, illustration, comics, typeface design, and more. The program provides knowledge for creating a visual language, along with tools for expressing messages and ideas through design. It combines theoretical courses with practical, applied knowledge. Courses in the degree include art and design history, color fundamentals, composition, design thinking, visualization, drawing, image creation, illustration, typography, packaging design, video photography, animation and computer software, UX/UI, design and illustration, print in the modern era, letter design, websites and digital branding, apps and digital products, game design, and more.
- Source:The institution's siteadmissions.haifa.ac.ilchecked 2 Oct 2026
- Source:Avodata, Ministry of Laboravodata.labor.gov.ilchecked 2 Oct 20262023 data
After the degree
What graduates work as
- Graphic design and multimedia designmost commonCreating graphics, special effects, animations, and images for computer games, films, music videos, print media, and advertisements.
Which industries they work in
- Computer programming, computer consulting, and other related services49%
- Other professional, scientific, and technical services13%
- Advertising and market research8%
Above-average employment rate: 92% of graduates are employed 3–4 years after completing their studies(average across all institutions)
Graduate salaries above average: ₪20,400 average monthly salary 5–6 years after completing their studies(average across all institutions)
- Source:Avodata, Ministry of Laboravodata.labor.gov.ilchecked 2 Oct 20262023 data
Admitted students and graduates
average across all institutions
- Program length: 4 years
- On-time graduation rate: 85% of students
- Average bagrut score of admitted students: 95 points
- Average psychometric score: 560 points
- Source:Avodata, Ministry of Laboravodata.labor.gov.ilchecked 2 Oct 20262023 data
Money
How the institution is funded
Budgeted institutions
Tuition2026/27
Annual tuition for a full-time bachelor's degree program in the 2026/27 academic year: ₪12,203.
- Source:Council for Higher Educationche.org.il /…/מוסדות מתוקצביםchecked 4 Oct 2026
- Source:Council for Higher Educationche.org.il /…/שכר-הלימודchecked 4 Oct 2026
Links
This field at other institutions
- Bezalel – Academy of Arts and Design, JerusalemVisual CommunicationsBachelor of Design (B.Des)
- Emuna Ephrata – academic college of arts and educationVisual Communication: Multi-Age Track (Grades 1–12)Bachelor of Design Education (B.Ed. Des)
- Holon Institute of Technology – HITVisual Communication DesignBachelor of Design (B.Des)
- Shenkar. Engineering. Design. ArtVisual CommunicationsBachelor of Design (B.Des)
- The Sami Shamoon College of EngineeringVisual CommunicationsBachelor of Design (B.Des)