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Communication

University of HaifaBachelor of Arts (B.A)

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Admission requirements

You can be admitted through one of these tracks:

Regular track

Admission based on sekhem score

  • Sekhem: 550 or higher (waitlist range – 500–549)
  • English level placement: Pre-Basic level or higher based on the Amirnet exam or the English section of the psychometric exam
  • Hebrew level placement: a score of 95 or higher on the Yaelnet exam or the University of Haifa Hebrew placement test (conditional admission in the first year until a score of 120 is achieved) or successful completion of an academic Hebrew course as part of the university mechina
  • Admission to the double-major track in 2 years is possible only with Basic level English + a score of 120 or higher on the Yaelnet exam

Through a preparatory program

Admission through the University of Haifa mechina programs — direct admission to a degree(our wording)

  • Average grade of 90 or higher in the University of Haifa mechina
  • English level placement: Pre-Basic level or higher based on the Amirnet exam or the English section of the psychometric exam
  • Hebrew level placement: a score of 95 or higher on the Yaelnet exam or the University of Haifa Hebrew placement test (conditional admission in the first year until a score of 120 is achieved) or successful completion of an academic Hebrew course as part of the university mechina
  • *Those with an average grade of 86–89 may take an entrance exam (passing grade 75)

Through a preparatory program

Admission to the Ofek track toward a degree through the mechina

  • A grade average below 86 in the University of Haifa mechina
  • English level placement: Pre-Basic level or higher based on the Amirnet exam or the English section of the psychometric exam
  • Hebrew level placement: a score of 95 or higher on the Yaelnet exam or the University of Haifa Hebrew placement test (conditional admission in the first year until a score of 120 is achieved) or successful completion of an academic Hebrew course as part of the university mechina
  • Successfully pass 2–3 courses with a grade of 70 or higher during the first semester of studies
  • Only after completing the pre-academic track will you become a regular student

Regular track

Direct admission through an entrance exam

  • English level placement: Pre-Basic level or higher based on the Amirnet exam or the English section of the psychometric exam
  • Hebrew level placement: a score of 95 or higher on the Yaelnet exam or the University of Haifa Hebrew placement test (conditional admission in the first year until a score of 120 is achieved) or successful completion of an academic Hebrew course as part of the university mechina
  • • This track is available to applicants with a sekhem score of 500–549 or a score of 86–89 in the mechina
  • Exam grade: 75 or higher

Special track

Admission through the Ofek track toward a degree — based on a bagrut certificate — without a psychometric exam(our wording)

  • English level placement: Pre-Basic level or higher based on the Amirnet exam or the English section of the psychometric exam
  • Hebrew level placement: a score of 95 or higher on the Yaelnet exam or the University of Haifa Hebrew placement test (conditional admission in the first year until a score of 120 is achieved) or successful completion of an academic Hebrew course as part of the university mechina
  • Successfully pass 2–3 courses with a grade of 70 or higher during the first semester of studies
  • Full bagrut certificate
  • Only after completing the pre-academic track will you become a regular student

Special track

Admission through the Ofek track toward a degree — based on a sekhem below the cutoff(our wording)

  • Sekhem: 500–549
  • English level placement: Pre-Basic level or higher based on the Amirnet exam or the English section of the psychometric exam
  • Hebrew level placement: a score of 95 or higher on the Yaelnet exam or the University of Haifa Hebrew placement test (conditional admission in the first year until a score of 120 is achieved) or successful completion of an academic Hebrew course as part of the university mechina
  • Successfully pass 2–3 courses with a grade of 70 or higher during the first semester of studies
  • Only after completing the pre-academic track will you become a regular student
For adults and those who have studied before2

Admission for applicants who hold a degree from a recognized academic institution

  • or a degree average of 80 or higher, or passing an entrance exam with a score of 75 or higher, or a final grade ranking in the top 15% of the cohort

Transfer track from another academic department

  • A grade average of 75 or higher, for at least 30 credit points in communications.

These are minimum requirements: meeting them does not by itself guarantee admission.

The requirements are in the institution's words. Names and labels marked "our wording" are our own, written from the same page.

The Hebrew terms

sekhemסכםwaitlist rangeטווח המתנהlevel placementסיווג רמהPre-Basic levelטרום בסיסיBasic levelבסיסיAmirnet examאמירנטpsychometric examפסיכומטריYaelnet examיעל"נטplacement testמבחן סיווג רמהmechinaמכינה

Check your chances — the institution's calculator

What you study

The bachelor's degree program in Communication combines theory and practice, and academic research with independent creative work. Our students learn about the fundamental questions that occupy communication researchers and the tools for answering them, while acquiring basic skills and tools that prepare them for practical work in the field.

The studies provide theoretical knowledge for analyzing and understanding communication, with a critical perspective on the media, alongside practical tools and skills needed to enter the field. The curriculum covers topics from a range of fields, including journalism, public relations, social psychology, communication, society and culture, fundamentals of social and political thought, fundamentals of humanistic thought, theories and models, as well as practical workshops in writing, presenting, editing, and more.

After the degree

What graduates work as

  • Advertising and Marketing Consultingmost commonDeveloping and coordinating marketing strategies and advertising campaigns. Defining markets and identifying and developing marketing opportunities for new and existing products and services.
  • Sales and Marketing Managementmost commonPlanning, directing, and coordinating marketing and sales work within or for a company or organization.
  • Journalismmost commonResearching, reporting and interpreting news and current affairs in print and online newspapers, on television, on the radio and in other media.
  • Directing, Production and Arts ManagementSupervision and oversight of the technical and artistic aspects of making films, television and radio programs, music, and theater productions.
  • Office ManagementSupervising and coordinating the activities of employees in the office.

Which industries they work in

  • Computer programming, computer consulting, and other related services17%
  • Advertising and market research11%
  • Education7%

Employment rate above average: 91% of graduates are employed 3–4 years after completing their studies(average across universities)

Graduate salaries below average: ₪11,300 average monthly salary 5–6 years after completing their studies

Admitted students and graduates

for this program at this institution

  • Program length: 3 years
  • Average bagrut score of admitted students: 94 points
  • Average psychometric score: 510 points

Money

How the institution is funded

Budgeted institutions

Tuition2026/27

Annual tuition for a full-time bachelor's degree program in the 2026/27 academic year: ₪12,203.

This field at other institutions

Questions and contact:info.shpieg@gmail.com

An unofficial guide. Every fact comes from a public source — the institutions' sites, the Council for Higher Education, the Labor Ministry's Avodata, the Ministry of Defense — and links to it. Requirements change: check the institution's site before you apply.

How the data was collected

  • The Council for Higher Education register of institutions and programs — 2 Oct 2026
  • Avodata, Ministry of Labor: fields, employment and pay — 2023 data, collected 2 Oct 2026
  • Institutions' sites: admission requirements — checked 2 Oct 2026–5 Oct 2026
  • The Russian, English and French text is machine-translated and reviewed; where they differ, the Hebrew original prevails

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